Pack shots, recipe stills and a harbour film for a shellfish company with its own boats.
The brief
The client came to us for fmcg work that had to run in print and on screens. We answered with one crew plan, a shot list with the must-have frames at the top, and a date that left room for the Gothenburg weather.
On the day
The film starts on the boat at four in the morning and ends at the market hall.
Recipe stills were shot in our test kitchen with a stylist.
The packs, the site and the trade fair stand share the same look.
The job took one shoot day, with Elin Lindqvist (director), Oskar Berg (stills), Maja Holm (colour) on set. Selects were agreed on a tethered screen before wrap, so nothing was decided by email afterwards.
What we delivered
- A 60 second film
- Three 15 second cutdowns
- Web and social crops
- Interior set, verticals corrected
Everything was graded together and named for the media plan, with a readme in the archive for whoever opens it next.
See more in projects, or send a similar brief.