Lookbook stills and short films for a rainwear label, shot in real weather and on our wet set.
The brief
The client came to us for outdoor work that had to run in print and on screens. We answered with one crew plan, a shot list with the must-have frames at the top, and a date that left room for the Gothenburg weather.
On the day
We waited for real rain for the street looks and used the rain bar for close-ups.
Short films were cut for store screens and vertical social.
The catalogue and forty stores across Europe use the set.
The job took 3 shoot days, with Elin Lindqvist (director), Oskar Berg (stills) on set. Selects were agreed on a tethered screen before wrap, so nothing was decided by email afterwards.
What we delivered
- Interior set, verticals corrected
- Behind the scenes stills
- Graded stills to match the film
- Hero stills for print
Everything was graded together and named for the media plan, with a readme in the archive for whoever opens it next.
See more in projects, or send a similar brief.